Opportunities Covid-19 Created for the Internet Industry

Vincentas Grinius, CEO at IPXO have elaborates on how Covid-19 will continue to shape the industry...

The pandemic had a twofold effect on the Internet Industry, as, alongside the increased strain on the network and a wave of newly-surfaced threats, it also created new opportunities for growth and innovation. 

The Internet is one of the industries that felt the pandemic’s effect in full-force, as it had to withstand the sudden surge of users to the online space. That said, alongside the difficulties it posed, the unforeseen circumstances have simultaneously paved the way for increased network security, accelerated IoT adaptability in supply chains, as well as significantly pushed cloud adoption across a multitude of sectors.

Vincentas Grinius, CEO at IPXO, and Žilvinas Vaičkus, Head of Infrastructure at IPXO, have elaborated on these prospects and how they will continue to shape the industry.

Security patch-up

The pandemic brought along a staggering wave of cyber threats: spikes in e-mail and phishing scams, a 400 percent jump in RDP (remote desktop protocol) attacks, personal account hacking, and re-selling via the dark web, and others. While this undoubtedly raised a lot of red-flags as to how novel threats could be mitigated, it also exposed gaps that were previously overlooked or simply deemed non-priority. This called market players to fortify their security measures, as well as patch up old frailties, for a well-rounded cyber resilience. 

“The growing intensity of malware attacks quickly exposed all of the underlying security gaps that have been previously neglected. This was a wake-up call for many, showing that cybersecurity is not one of the things you can compromise on,” said V. Grinius. “We’ve noticed the surge of attacks too but they were halted in their tracks, as we continuously enhance our safeguards. Now, with more companies re-evaluating and upgrading their security, the network went through sort of a patch-up, which will also help to navigate through the risk landscape going further.”

Ž. Vaičkus noted the situation paved the way for embedding cybersecurity knowledge into the company culture, which will help uphold higher security standard hereafter. “It has become an ‘all hands on deck’ situation, showing that cybersecurity is not exclusively dependent on chief information security officers, rather the entire team. Especially when the majority of it is working remotely,” said Mr Vaičkus. 

“At-home systems usually have fewer security layers, which makes it easier for hackers to breach the company’s network. However, if employees are aware of the most common scams, they usually think twice before opening any documents from suspicious senders, which significantly minimizes external risks to the network.”

Fast-track IoT adoption

In April, disturbances across the global trade supply chains were a clear indication that the world was still trying to understand the true extent of the pandemic and how to adapt to continue business as usual. With factories idle and the majority of the workforce in lockdowns, minimizing the need for human capital to maintain operations encouraged to step on the gas in terms of IoT integrations. With near real-time asset management, increased efficiency, and enhanced employee safety, IoT could be key for retailers to succeed in the post-pandemic world. 

“Over the past few months the pandemic accelerated IoT integration by at least a year’s worth of progress,” said V. Grinius. “Looking ahead, the flexibility and efficiency smart supply chains offer will help guarantee a higher-level of reliability and enable to better withstand market volatility, as well as keep employees safe till it all dials down. Without the circumstantial push, we would not have seen such a rapid transformation process.”

Multi-sector cloud adoption

Cloud computing emerged as one of the few lifelines for struggling businesses: some experts say it saved half of the vendors from complete collapse. It enabled office workers, heavily-reliant on remote system access and video conferencing, to continue work from home. Retailers, on the other hand, used the technology to deal with the e-commerce boom, as customers turned their heads to online shopping. Even the healthcare sector embraced cloud solutions to better protect patient data.

“Cloud adoption was already on the rise before COVID-19 hit – but this certainly gave it an extra push,” noted Ž. Vaičkus. “More importantly, the benefits were recognized across a multitude of different industries, which may not have had cloud integrations in their checklist any time soon. The widespread adoption of cloud will not only help mitigate some of the pandemic pressures but will also fuel faster advancement later on, which is crucial for everyone aiming to thrive post-COVID.”

For more information visit: ipxo.com

For more Technology and Business news follow i-invest Online


Other stories you may like

  • Gemini, Google’s new ai model
    Google’s new ai model, Gemini was announced at the end of last year and is about ready to launch as everything is being finalised. Gemini is a powerful artificial intelligence (AI) model developed by Google. Unlike traditional language models, Gemini is multimodal, meaning it can understand…
  • Human creativity meets machine precision
    By embracing a new fusion of AI time-saving tools and human finesse, marketers can look to the future feeling secure and confident, says Laura Lane of HubSpot In the world of marketing, AI still sparks a mix of excitement and raised eyebrows. As someone deeply…
  • CGIUKI Issues Warning To UK Corporate Boards
    CGIUKI warns that UK corporate boards need to step up their governance approach to be ready for artificial intelligence The UK corporate boards must get a move on to prepare for the challenges ahead. Developing effective governance for AI will be fundamental. The primary objective…
  • Budding entrepreneurs likely to ignore important financial warnings
    Wannabe entrepreneurs are highly likely to ignore poor financial performances in order to pursue their dream, according to new research by emlyon business school and ESC Clermont Business School. The researchers found that in the early stages, new entrepreneurs are so blinded by their dreams…
  • Businesses unintentionally discourage diverse ideas
    Businesses influence the ideas they receive from external contributors by unintentionally signalling which ideas they like, finds research from ESMT Berlin and INSEAD. This leads to a narrow set of non-diverse ideas. Professor Linus Dahlander from ESMT Berlin, alongside Professor Henning Piezunka and PhD candidate Sanghyun Park from…